Cater+Event Schedule 2027

How do you use food, service, design, entertainment and storytelling to create an experience guests remember and, more importantly, one clients are willing to pay a premium for?

In this dynamic session, Chef Greg Taylor shares how to transform catering into a fully immersive guest experience by aligning culinary execution with intentional design, storytelling, and service flow. Drawing from nearly two decades in luxury hospitality, private service, and event production, he breaks down how to elevate events through strategic use of layout, florals, lighting, and interactive food elements—without overcomplicating operations or inflating costs.

Attendees will gain practical, real-world strategies to enhance guest engagement, increase perceived value, and position themselves as creative partners rather than just service providers. Whether executing a wedding, corporate event, or private dinner, this session will provide actionable tools to turn every event into an unforgettable experience.