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March 22-25, 2027
New Orleans Ernest N. Morial Convention CenterNew Orleans, LA

Cater+Event Schedule 2027

Artificial and Emotional Intelligence: Client Experience in the Age of AI

Terrica  (Brand Strategist, Terrica™ Inc)
Pass Type: Cater+Event Conference Pass, VIP All Access - Get your pass now!
Track: Technology & AI, Event Planning
Vault Recording: TBD
Audience Level: All

Every event pro is hearing the same thing right now: use AI or get left behind. But nobody tells you how to do it without turning your business cold and robotic. Here is the truth: AI is not here to replace the human touch your clients pay for. It is here to protect it, by taking the busywork off your plate so you have more energy for the moments that matter. In this session, Terrica shows you exactly where AI belongs in your client experience and where your instincts stay in charge. You will see how to answer inquiries faster, personalize without sounding like a template, and win back the hours you lose to admin, all while making clients feel more cared for, not less. This is not a tech lecture, and you do not need to be techy to use any of it. It is a clear, doable plan for staying relevant and profitable as the industry shifts under all of us. You will leave knowing what to hand to a machine, what to guard with everything you have, and how to use both to give clients an experience they cannot stop talking about.